Free Shipping Bar is owned by Hextom, a software-as-a-service (SaaS) company based in Toronto, Ontario that has been in service since 2015. Co-founded by Warner Liu and Aaron Lin, the company provides software that enables eCommerce companies to increase sales and save business management time. Free Shipping Bar is one such product from them that allows users to optimize inventory management and work with business automation. Hexton has more than 60,000 users and has become one of Shopify’s leading partners. According to a company survey, 88% of consumers are more likely to purchase goods from online sites.
Free Shipping Bar allows many features. Essentially, it displays a bar offering free shipping as customers browse through a site. As the customer adds items to the cart, it shows progressive messages to customers to add more items and reach their goal. Once their cart holds enough items for free shipping, they can be congratulated as a symbol of victory and encouragement for more purchases. With every performance tracking, the bar will generate more sales options. Different goals can be set up for each bar and thus track which one had the best response from the customers. To achieve these different goals, Free Shipping Bar offers another feature- Geotargeting.
With the help of Geotargeting, different bars can be set up to showcase shipment status to visitors of different countries. For example, the message of “Free shipping over $50” can be shown in the United States of America and “Free shipping over C$70” to Canadian residents. Some bars only showcase on the pages targeted by users on setting manual limitations. These limitations can be set for 1 or 2 pages or by using URL slugs. However, configuring bars can be avoided on some pages by selecting pages where users don’t want the bar to get displayed. Also, limitations can be set using URL slugs.
When a visitor lands on the eCommerce platform, currency detection automatically detects the country from which the site is accessed. It converts currency for free shipping rates in real-time. The configuring bar can have different background images depending on the season, holidays, and occasions. The free shipping bar powered by Hextom does not showcase its brand logo on the bar and hence makes the site look professional and impressive. It supports emojis, store icons, brand themes, etc. that work suitably with the brand website.
Be the first to leave a review.